Your New Lash Routine has arrived.

Introducing the Daily Collection

The Sweetie - Daily Lash Routine Set

The Sweetie - Daily Lash Routine Set

5.0
Rated 5.0 out of 5 stars
21 Reviews
$60.00 On Sale from $72.00
Sale
The Flirt - Daily Lash Routine Set

The Flirt - Daily Lash Routine Set

5.0
Rated 5.0 out of 5 stars
23 Reviews
$60.00 On Sale from $72.00
Sale
The Muse - Daily Lash Routine Set

The Muse - Daily Lash Routine Set

5.0
Rated 5.0 out of 5 stars
21 Reviews
$60.00 On Sale from $72.00
Sale
Daily Essentials Set

Daily Essentials Set

5.0
Rated 5.0 out of 5 stars
12 Reviews
$40.00 On Sale from $48.00
Sale
Bond & Seal Set

Bond & Seal Set

5.0
Rated 5.0 out of 5 stars
9 Reviews
$25.00 On Sale from $30.00
Sale
The Sweetie

The Sweetie

5.0
Rated 5.0 out of 5 stars
4 Reviews
$24.00
The Flirt

The Flirt

5.0
Rated 5.0 out of 5 stars
3 Reviews
$24.00
The Muse

The Muse

5.0
Rated 5.0 out of 5 stars
4 Reviews
$24.00
HOL® Bonding Glue

HOL® Bonding Glue

5.0
Rated 5.0 out of 5 stars
3 Reviews
$16.00

Our House Is...

Two models wearing Demi lashes.

A place for everyone, regardless of age, race, or gender

Demi collection stacked on one another.

We believe real beauty shines from within

Before and after of a model wearing Iconic Lite demi.

Lashes That Go Beyond

Leaping Bunny Certified

Made to Last

Comfortable

Unique Designs

Lashes
A model holding a Iconic lash style.

Lashes

Elevate your look with premium lashes—soft, bold, and everything in between.

Lash Glue

Lash Glue

Our award-winning collection of latex-free lash glues is designed to deliver all-day hold with mess-free, beginner-friendly application.

Sets

Sets

Curated lash sets featuring our most popular styles, tools, and award winning lash glue.

Take HOL Lash Quiz to find your perfect lash style

Your Perfect Lashes Await

Not sure which lashes suit your eye shape or style? Take our quick Lash Quiz to get matched with the perfect pair