Your New Lash Routine has arrived.

Introducing the Daily Collection

The Sweetie - Daily Lash Routine Set

The Sweetie - Daily Lash Routine Set

3 Reviews

$60.00
The Flirt - Daily Lash Routine Set

The Flirt - Daily Lash Routine Set

4 Reviews

$60.00
The Muse - Daily Lash Routine Set

The Muse - Daily Lash Routine Set

3 Reviews

$60.00
Daily Essentials Set

Daily Essentials Set

3 Reviews

$40.00
Bond & Seal Set

Bond & Seal Set

3 Reviews

$25.00
The Sweetie

The Sweetie

4 Reviews

$24.00
The Flirt

The Flirt

3 Reviews

$24.00
The Muse

The Muse

3 Reviews

$24.00
HOL® Bonding Glue

HOL® Bonding Glue

3 Reviews

$16.00
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Our House Is...

Two models wearing Demi lashes.

A place for everyone, regardless of age, race, or gender

Demi collection stacked on one another.

We believe real beauty shines from within

Before and after of a model wearing Iconic Lite demi.

Lashes That Go Beyond

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Made to Last

Comfortable

Unique Designs

Lashes
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Lashes

Elevate your look with premium lashes—soft, bold, and everything in between.

Lash Glue

Lash Glue

Our award-winning collection of latex-free lash glues is designed to deliver all-day hold with mess-free, beginner-friendly application.

Sets

Sets

Curated lash sets featuring our most popular styles, tools, and award winning lash glue.