2022 seemed to be over in the blink of an eye but as we reflect on the past 12 months we are humbled by all the special moments that took place. We are finishing off the year feeling grateful and thankful for our team, our relationships and our community that we get to share this with. Keep reading to find out what our highlights from the year are. 

We blew out 10 candles

We are still scratching our heads wondering where the last decade has gone. This September, we celebrated as a team the milestone of 10 years! It’s been such an incredible journey filled with many ups and downs but the one thing that has kept us going is the unwavering support of our community. Since the day we started the company, we made a promise to you- High quality, 100% cruelty-free products that help empower you to feel your most beautiful on your lash journey. No matter your age, race, or gender, you will always be welcome at our house. Whether you have been with us from day 1 or just recently discovered us, we are SO happy to have you. Thank you for being part of our story, our journey, and our future here at House of Lashes. We strive to be a lash company you are proud to wear for all your special moments! So here’s to another decade together, we can’t wait to show you what else we have in store for you.

We launched new products

Our team is always researching, developing, and testing new products with you our amazing customers in mind. Innovation is at the core of everything we make and this year especially had a lot of special launches sprinkled throughout.
Here’s what we debuted:

• Lash And Dash Glue Liner in Satin Brown
• Flawless Precision Applicator and Tweezers
• Lash Wardrobe
• Iconic Moment
• Lola exclusively for Sephora
• Heavenly Lite
• Divine Lite
• Pixie Lite

We finished our office remodel

At the start of 2020, we began the project of remodeling our entire office. It was time for a refresh and more importantly, to serve us better as we evolved our company’s vision, mission, and dreams for the future. Some of the updates included a brand-new studio for photoshoots and filming tik-toks! We added a wellness room that is perfect when you need some quiet time during a hectic day. Meditate, take a power nap, or just reground yourself in a space intended to calm all your senses. It’s our team’s favorite room in the office as you can see why. Now that the renovation is finally complete we can fully enjoy our Lash Dream House.

We hosted our first-ever Bridal Experience

Of all the times you can wear lashes, we are most touched when brides choose to wear HOL on their wedding day. For many years, we have been overwhelmed by the amount of messages we’ve received from brides that are elated with how they looked and felt on their big day. “Comfortable, just what they were looking for” and our favorite , “I forgot I had them on”. The whole glam process for your wedding is such a fun experience and this year we wanted to treat 6 brides- to- be with an exclusive experience at our headquarters! Hair, makeup and a photoshoot to finish off the day. We set up different trending themes, had the best hair and makeup artists in the industry come and give all the brides the royal treatment. Such a fun filled event that we were able to share with our community!

We were worn on a bunch of celebs

We still get starstruck every time a celebrity wears one of our styles. This year we saw so many stars rocking House of Lashes on red carpets, covers of magazines and even on the big screen. We are always so grateful seeing our lashes out there in the world, living their best lives.

Wishing you a wonderful rest of 2022 and all the best in the New Year!

Xo,
House of Lashes